Meet the team
Ali Ingellis, FounderAli is a native of Martha’s Vineyard. After finishing high school on MV she attended Mount Holyoke College, where she fell in love with the Pioneer Valley. Ali, her husband Matt, and their children reside in Amherst, MA on their family farm.
Ali comes from a long line of island businesswoman. Her great grandmother Dorothy House “Mammy”, owned and operated Dot’s Restaurant on Circuit Ave (now Mad Martha’s) from 1915 through to her death in 1971. Dorothy’s mother Alice House “Yanka”, owned and operated Oceanside Guest House on Kenenbeck Ave (now Vineyard’s Best Ice Cream) from the beginning of the Great Depression through the 1960’s.
Ali was inspired to create OLL after rediscovering Martha’s Vineyard through the lens of adulthood. Exploring the island with her children and creating new family memories, Ali conceptualized the brand though the sense of simple, authentic beauty the Vineyard is famous for. The clothing is a celebration of when life stands still, and the reflection of beauty is in the moment.